Hi.

You have landed, by some stroke of luck, at Fringe Image, a Brand Creative boutique created by Branding expert Jordan Wollman. In the burgeoning world of personal communication on demand, I expect companies to take their image seriously. I view the Internet as a broad medium for promoting brand images and messages. Let me help you take your brand to the edge. To the fringe.

Recent

Blueplasma

Blueplasma Recordings Website & BrandingOne of the many various extracurricular projects I maintain is an electronic music recording label called Blueplasma which I recently re-branded. You can check out the fully-functional website now.

Blueplasma has gone through some tremendous changes over its short existence. It went from producing and selling vinyl to digital MP3s only. It went through two website changes, and has seen a number of artists come and go.

With the recent focus we've put on re-branding, we tried to target our brand message to the young professionals in the industry. The DJs and producers who've gone from the bedroom to the clubs in a relatively short period of time. We think it works well.

You can check out more about Blueplasma and the brand overhaul in this recent case study.

MediaTemple.netPrior to about three days ago, I was hosting my site on a different server, but things with the owner of the server weren't going as well as they could have, so I decided to switch my hosting over to Media Temple. I already had server space for my wife Briana and decided to set up an alternate domain and host my site on that plan. It was probably one of the easiest times i've ever had with servers at all. I got this site up and running in a matter of minutes. After the dns switch had propagated, the switch was complete. All in all, I think I spent about 5 minutes making this work. Media Temple is by far the best host out there.

Important Facts

Fringe Image is about Branding.

Branding has the power to make or break a company/product.

A good brand is more than a logo, an ad campaign, a website. A good brand connects with its audience, and leaves them questioning and wanting.

Fringe Image can and has conceived brands that make people ask for more.

News

It took an effort to get not one, but two complete websites launched for the November CSS Reboot. My good friend Stefan and I worked tirelessly on the Blueplasma website, which is also up and running.