About
Again, welcome to my site. Thanks for visiting and taking the time to find out more about me. The name Fringe came from an idea I had in 2001. I wanted to create a unified image for the multiple areas in which I have become skilled. I am a designer, a pseudo-developer, a writer, a musician, a DJ, and a marketer.
This site's purpose is to showcase some of my work, give people a little insight into who I am, and as time goes by I'll try and provide some tips, tricks and tutorials on desiring websites for usability and standards, which is something i'm fairly passionate about.
The Early Years
My design career started out at a young age. My father owned an Advertising and Marketing agency, which he ran out of the house. My years growing up were spent sitting at a chair by his side, watching him design logos, write copy, create brochures. I knew from day one I wanted to do the same thing. So, given a talent from God, and a good head start on the competition, I was well on my way to becoming a great designer, and a skilled communicator.
By the time I finished high-school at 16, I had been doing design work professionally for 3 years. I was then immediately picked up by technology startup Media Fusion as their chief creative. I have served as the chief creative for 4 companies, and have started three companies of my own, including a short-lived, but highly successful record store in Dallas, TX.
Russia
After 5 years in the professional world, my parents and I decided to put our skills and experience to a better use. We knew we had a higher purpose in life than simply creating. We took our life's to Kostroma, Russia, where we set up a school of Art & Design aimed at teaching orphans a tangible and valuable skill. Spearheaded by my father, the school became an instant success. We not only trained the students, but taught them to train more orphans, effectively shaping our replacements.
Since the creation of the Kostroma, Russia school, we have branched out and started another school in Crimea, Ukraine.
Current
I am currently the Art Director and Chief Creative at Ariamedia in Addison, TX, and am co-founder of Blue Plasma Recordings, a Progressive Digital Music label. In addition to running the label's marketing and PR, I am also one of the artists, and co-host of Blue Industries, a monthly radio show on Proton Radio.
Important Facts
Fringe Image is about Branding.
Branding has the power to make or break a company/product.
A good brand is more than a logo, an ad campaign, a website. A good brand connects with it's audience, and leaves them questioning and wanting.
Fringe Image can and has conceived brands that make people ask for more.
News
It took an effort to get not one, but two complete websites launched for the November CSS Reboot. My good friend Stefan and I worked tirelessly on the Blueplasma website, which is also up and running.